Friday May 13th: Virtual Conference
Monday May 16th: Hybrid Virtual and In-Person Conference at the McKimmon Center in Raleigh, NC
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Friday, May 13 • 10:30am - 10:50am
What does this refer to? Using referrer links in online chat service data.

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When you get thousands of chats, it’s hard to know where to begin to use that data. Do you read every single one? Do you try to code them all? Our library found a way to start using your chat stats on a smaller scale. We will show how we selected only the chats that came from a “referrer page”, meaning the user went to a sub page of the website presumably looking for information on the sub page’s topic. By asking a chat question, we assume that the user was unable to find the answer to their question within that page. We analyzed those chats then sent them to our web advisory group to pass on to the owner of the pages for additional information. 

avatar for Kim Looby

Kim Looby

Instruction and Information Literacy Librarian, UNC Charlotte, J. Murrey Atkins Library
Kim Looby is the Instruction and Information Literacy Librarian at the University of North Carolina Charlotte J. Murrey Atkins LIbrary. She holds an MSLIS from the University of Illinois Urbana-Champaign. She primarily works with first year writing students and the Anthropology department... Read More →

Jon B Moore

User Experience (UX) Librarian, UNC Charlotte, J. Murrey Atkins Library
I'm the User Experience Librarian for J. Murrey Atkins Atkins Library at University of North Carolina Charlotte. I got my MSLS at UNC Chapel Hill. My goal at my job is to empower library users in the design and assessment of library spaces, resources, and services. I like to research... Read More →

Bridgette Sanders

Social Sciences Librarian, UNC Charlotte, J. Murrey Atkins Library
Bridgette Sanders is the Social Sciences Research & Instruction Librarian J. Murrey Atkins Library, University of North Carolina Charlotte. She has an MLIS from Atlanta University, Atlanta, GA. Her research interests include virtual reference services, information and media literacy... Read More →

Friday May 13, 2022 10:30am - 10:50am EDT